For our final focus group we focused on the following 5 questions to help gain a understanding of how an actual audience would react to our final product. We focused on the following 5 questions:
- What did you like about our video (including the digipak / advert) ?
- What did you think could be improved about music video, digipak and advert?
- What were your favourite parts and why?
- What sort of image do you think we've given the band/artist?
- Would you buy this album as a results and why?
Over all, the response has been positive. One thing that I've learned from this focus group is that my group and I managed to implicate good cinematography skills. We used appropriate shot types and we focused and critically thought about the location of each of our scenes. This group also thought that our re-wind at the end was very strong and effective in reflecting the pessimistic vibe of the song.
One thing that we could've improved on was the structure of the actual song itself. Even though the structure wasn't crystal clear, we could've improved on how the audience perceives it more. I think we focused more on how it makes sense to us since we produced it rather then it being simplistic to understand for our target audience.
No comments:
Post a Comment